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Write better prompts

What to put in a prompt so your videos, images and copy come out right first time.

2 min readUpdated
Quick answer

A good prompt names the product, says who it's for, where it will be posted and the mood you want, and mentions any must-have detail such as a price, offer or colour. Attach a clear product photo when the product must look exact. Qevio's prompts can be up to 20,000 characters, but two or three clear sentences usually work best.

The five things to include

  • The product: what it is and what makes it different.
  • The audience: who it's for.
  • The platform: TikTok, Instagram, YouTube, a product page or an ad.
  • The mood and style: for example clean studio, luxury, cinematic, playful or UGC.
  • Must-have details: the offer, price, colours, words to use or avoid.

For videos

Describe what happens on screen: the setting, the camera move and the moment that matters, for example "slow push-in on the bottle on wet black stone, water droplets, soft rim light". If you need the product to look exactly right, attach its photo and use it as the first frame.

For images and product photos

Say where the product sits, the light and the background, for example "on a marble counter in morning light, soft shadows". Pick Product Ad in the model menu to keep the product accurate.

For captions and Content Write

Name the platform and the goal, such as sales or a launch, and save your brand voice in Brand Kit so the tone stays the same across posts.

Try it now

You'll see the price before anything is made.

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Questions

Up to 20,000 characters, so you can paste a full script or brief. Shorter prompts with the key details usually work just as well.

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Still stuck? Email support@qevio.ai.